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Marketing For
Non-Profit
Organisations & Charities

Your Mission Deserves
to Be Heard

Tight budgets, stretched teams and the constant pressure to do more with less means communications often fall to whoever has a spare moment. I can help you change that, practically and affordably.

The Non-Profit Communications Challenge

Non-profits and charities face a unique marketing challenge. You’re communicating with multiple audiences at once: donors, beneficiaries, volunteers, funders, partner organisations and the wider public. Every message needs to be authentic, consistent and on-brand.

For many organisations, it all needs to happen without a dedicated marketing budget or a specialist team to manage it.

The result is often inconsistency, some months great, others nothing at all. A website that hasn’t been updated. Social media that goes quiet during busy periods. A supporter newsletter that was supposed to go out quarterly.

I work with non-profits to build simple, sustainable marketing structures that work well over the long term, and during transitions of governance and staffing.

Who This Is For

  • Non Profit Organisations
  • Charities
  • Local Government Agencies

How I Help

The starting point depends on where you are. Some organisations need to build their communications function from scratch. Others have disparate functions and need someone to make sense of it and create a clear direction. Others have a strategy plan but need consistent support to execute it.

Marketing Audit

Know What’s Working
A review of your current communications and marketing — website, social media, email, messaging and overall positioning. Delivered with clear recommendations on where to focus limited time and budget for maximum impact.

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Marketing Set-Up & Programme

Build a System That Works
A defined programme to establish clear, sustainable marketing foundations for your organisation — including messaging clarity, channel strategy, website review or development, and a communications plan your team can realistically manage and maintain.
– Mission and impact messaging that resonates with each audience
– Website that clearly communicates your cause and makes action easy
– Social media — the right channels, with a simple content framework
– Email marketing for donor, volunteer and supporter communications
– A practical communications plan your team can own

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Ongoing Marketing Support

Senior Support, Without a Full-Time Hire
For organisations that need regular, consistent marketing support on a retainer basis. This can cover fundraising campaign content, seasonal communications, website management, social media and more — tailored to your organisation’s calendar and priorities.

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Website Development

Your Online Home Base
A clear, credible website that communicates your cause, evidences your impact and makes it easy for people to donate, volunteer or get in touch. Professional, functional, and built to give your organisation the visibility it deserves.

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Budget-conscious by design.

My services are built to be accessible. The starting point is always a conversation about what your organisation needs and what makes sense at this stage.

Team Training & Communications Programmes

For organisations that want to build internal capability rather than outsource, I can deliver a tailored communications programme for your team or board. These practical, hands-on sessions cover everything from messaging and branding to social media, content creation and planning — leaving your team confident and equipped to manage communications independently.

  • Branding and messaging clarity
  • Social media setup and management
  • Website fundamentals
  • Email marketing for community organisations
  • Creating content with free and low-cost tools
  • Planning a sustainable communications calendar

“We had tendered out the project and other marketing companies simply did not get what we were trying to achieve. Anna understood the brief straight away. She listened to the challenges faced and brought solutions every time.”

— Declan McMahon, DLR County Council Sports Partnership

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A Value-Led, Non-Salesy Approach

My approach is designed for non-profits & charities where trust is everything. Content and strategy are built to educate, inform and demonstrate service value.

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Let’s talk about what your organisation needs.

Get in touch for a no-obligation conversation.

GET IN TOUCH